For educational institutions in Detroit, academic brochures can serve to promote areas of expertise, announce faculty accomplishments, and increase name recognition. Schools, colleges, and universities often serve as meeting points for community events and local activities. Brochure distribution can help notify students and neighborhood residents of important information in a timely and cost-effective manner.
Design and layout
Academic brochures are easy to design. There are numerous online templates and software programs that can create attractive brochures. It is important to incorporate an eye-catching headline or photo along with information about the event and activity. Since brochures are inexpensive and typically do not require extensive editing, part review is often overlooked. The time to find misspellings is before printing, not after the flyer has been distributed.
Colored ruffles generally attract more attention than black and white ones. When using brochures to promote the participation of a distinguished professional, the use of colors with high-quality glossy paper will convey the importance of the event. Including a photo or headline centered in the middle of the page will attract and hold the reader’s attention.
Academic brochures can be used for a variety of purposes, such as publicizing classes, promoting readings, and announcing institutional awards. Especially for important events, be sure to include a full description of the activity, as well as the time, date, and who to contact for additional information.
When developing academic brochures, Detroit institutions often consider using professional design services to ensure quality results. Printers that offer graphic design and logo creation can help produce a flyer that will communicate critical details in an elegant format. Consistent use of a specific logo helps promote academic brand loyalty over time.
Detroit Print Shop can provide advice and guidance on the production of a variety of academic promotional materials, including brochures, flyers, business cards, and stationery. For flyers, this includes help in selecting the right paper quality, as well as printing options in color, black and white, or a combination of both.
School brochures can be distributed through different channels very inexpensively. This includes student union counters and desks, libraries, bulletin boards, administrative offices, and classrooms. Brochures are also commonly used in mass mailing campaigns where they can inform students and parents of important activities. Schools often include an actual calendar on a monthly flyer that contains multiple events.
Schools that have a regular need to circulate information quickly and inexpensively will find academic brochures an attractive promotional alternative.